How would you define good design? I often ask myself - 'Am I really a graphic designer. Have I just blagged my way through. Soon to be caught out as the fraud I really am?'... I hope not.
Dieter Rams - knowing that such things can't be measured in a finite way - constructed what he thought to be the ten basic principles of good design.
- is innovative
- makes a product useful
- is aesthetic
- makes a product understandable
- is unobtrusive
- is honest
- is long-lasting
- is thorough down to the last detail
- is environmentally friendly
- is as little design as possible