Thursday, 15 July 2010


I love din. German efficiency at its best. But I know what you're thinking... 'It's nice, but it's a bit too sterile and  utilitarian for this particular job'. Then how about DIN Rounded???

Albert-Jan Pool and his team redrew each letterform to maintain the structure of the original. This ensures FF DIN and FF DIN Round will work well together in logos, slogans, price tags, etc. as compatible parts of advertising campaigns and corporate identities. FF DIN Round is not only a good companion to FF DIN, its smooth and friendly curves make it work on its own for branding strategies for family cars, bikes, household appliances, sportswear, shoes, or medical products. It’s also very legible on screen and available in Web format. Get it here.

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